American Marketing Association Las Vegas Chapter

AMALV Monthly Luncheon

Date: Thursday, January 4, 2007
Time: 11:30 am - 1:00 pm
Cost: $25 Members & $35 Non-Members*
Location: Lawry's The Prime Rib
4043 Howard Hughes Parkway, Las Vegas, NV 89109
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*Walk-ins will be charged an additional $5 and are not guaranteed seating.

Topic: It's Easy Being Green: The Embarq Launch
Speaker: Rob McCoy

More Info:

Re-branding a business can, if done well, re-inject new life and energy into a business, recapture market share and bottom-line profitability. But there is a lot more to it than just adopting a new logo and image. Learn how Embarq successfully re-branded itself.

Rob McCoy is the public affairs director for Embarq. For more than 20 years, McCoy has provided valuable expertise to several companies in the areas of public & media relations, crisis communications and marketing communications.

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